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Anita La Pietra reviews ‘Plastered: The poster art of Australian popular music’ by Murray Walding (with Nick Vukovic)
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Contents Category: Music
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Article Title: Plastered
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Plastered makes an ambitious claim for band posters ‘as barometers of cultural relevance [which] can offer real-time social commentary and political satire’. Although the book never quite substantiates this claim, it is a valuable work, not least because of its beautiful reproductions of band posters. Most of the posters derive primarily from the collection of Nick Vukovic, an inveterate collector. Vukovic is so keen to show off his collection that even posters of little artistic value, ‘designed to get bums off seats and nothing more’, are impeccably and inexplicably reproduced in the book.

Book 1 Title: Plastered
Book 1 Subtitle: The poster art of Australian popular music
Book Author: Murray Walding (with Nick Vukovic)
Book 1 Biblio: Miegunyah, $69.95 hb, 303 pp, 0522851681
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Book 1 Cover (800 x 1200):
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The former notes in his preface that the posters themselves range from ‘the beautiful to the bland – but no matter the quality or the artistic integrity of the poster, each one has a story to tell’. Indeed, it is this reliance on the anecdotal that lends the book its strength.

Plastered often reads as a romanticised narrative and continually asserts its content as uniquely Australian (the words ‘crikey’, ‘arvo’ and ‘flicks’ appear in the first two pages). This causes some difficulty when considering the posters, which were heavily influenced by music and art being made elsewhere. One of the most uniquely Australian aspects of the poster designs is the cost limitation imposed by a music industry not large enough to support more than two colours per poster. Poster artists striving to overcome this limitation often produced the most interesting results.

What Plastered does well is offer a taste of the work of some very good Australian graphic designers: Ian McCausland, Chris Grosz, Reg Mombassa, Philip Brophy and Phil Pinder, to name just a few. If it fails somewhat to live up to its claim for poster art as a measure of the socio-political climate, there is some acknowledgment of this with a late overview of the genre as ‘an ancient form of advertising that has promoted everything from radical change in government to Kylie’. Plastered does tend towards the Kylie neck of the poster woods, but it does so in an entertaining and visually pleasing manner.

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